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When something starts to go wrong, most leaders don’t miss it. They see the signals early: a product slipping, a situation escalating, a decision that isn’t holding. The issue is rarely invisible, and the direction is often understood sooner than anyone is willing to acknowledge.
What happens next is where things get costly. For leaders, the risk isn’t missing the signal. It’s delaying the decision once it’s clear.
In most organizations, internal communications doesn’t suffer from a lack of effort. If anything, there’s too much of it – more content, more channels, more updates, and more structure around how information is expected to move.
